There is one popular and truthful saying is in our days: “If you don’t have a website, then you don’t have a business.” The Internet has made it a lot easier to monetize your hobby or make a career as a reviewer, yet the web audience has their standards of quality, so it’s important to ensure that your image of a perfect and respectable blog doesn’t clash with them.
Blog design is a first thing, which comes to mind of any beginning blogger. Where to start with? Is it necessary to choose templates? Is it possible to create a unique design personally? How do bloggers customize their layout?
While there are plenty web-design-savvy blog owners, who do all the magic by themselves, employing the help of experts with a blog layout is also quite common.
However, how to find The One for your blog? Here are a brief review and comparison different-level companies operating in the web development market (Semalt, Sumy Designs, and ZeroZen) to understand what quality services they provide and at what cost.
Sumy Designs is a web studio created by two sisters, Susan Sullivan and Amy Masson, in 2006 in Indiana, USA. This company provides their customers with WordPress-based design and development, logo and graphic design, visual branding, search engine optimization and pay per click marketing. With the staff of the company amounting to eight experts, Sumy Design cooperates only with small and mid-sized business and doesn’t engage in building sites from scratch. Also, the company often draws assistance upon outsourced services. Judging by their portfolio, they make very neat designs for WordPress-based platforms, so if you are using WordPress, but want it to look cool and refreshing, these guys may be your choice.
Semalt is a full stack digital company which is based in Eastern Europe and provides a comprehensive range of their services to site owners worldwide. With total staff number of employees hitting 150, Semalt company cooperates with business owners, webmasters, analysts, and marketing experts. While these guys mainly specialize in a broad range of services in SEO sphere, providing their clients with a particular optimization way depending on their web site goals and directions, this optimization includes web design and web development. The web design services include both renovating an old web design, making logos, and creating an entirely new, independent site from scratch (both WordPress-based and not related to WordPress). The company also claims to incorporate any design idea within a site layout and shows one of their cases as an example. The price depends on the scale of the web design works and the complexity of the preferred design, so the team discusses everything before beginning their work. The samples of their project can be seen here.
The blog owners, who look for more creative solutions and want to base their blog on another platform, as well as add some e-commerce to their assets, might want to check this company out.
In contrast to Semalt and Sumy Design, ZeroZen is a narrow-focused company that provides only web design and web hosting services. It developed a unique automated tool for reviewing site quality, called Website Review Tool for Small Businesses. According to the declared information on ZeroZen website, they are ready to create a 5-page custom site from scratch in 3 hours or less. Accordingly, one-hour work under the site costs $200 and more. The customers have a possibility to choose date and time they find convenient cooperation and then monitor the work of web developers real-time. Mind, that main focus of the company are small business owners, who need a bright landing page or a promo site for their new product or service ASAP. If you’re one of them and you have limited time for creating a page, they are your friends. However, if you are a blogger, you might find their assets not quite fitting your goals.
What to focus on
There are absolutely different approaches to website building and its design, so, accordingly, various companies concentrate their effort on various types of site design and development. What should guide you in your search is the presence of a portfolio on the company’s web source, as any credible agency would only be glad to show off its works. If a company doesn’t provide any samples or shows the sites or blog it worked with, your alert should be going off. Naturally, there are clients, who agree to cooperate only after both sides sign a non-disclosure agreement: in the case of Semalt, the company quite frequently works for online businesses, which desire not to reveal the nature of web design works. However, the agency made sure to compile the sites, which agreed to be a part of the portfolio, clearly understanding the importance of creating a brand image.
Other suggestions for selecting a web design studio:
Number of experts in the company
When selecting a web studio, pay attention to the number of experts in this company staff. Not all agencies have the enough number of experts on staff to create complex multipage websites with the unique design. However, if you want your blog just to look nice, pretty and invoke a must-subscribe vibe from your users, even a one-man team will be enough.
Look for user testimonials: most of the companies upload them directly on the site for everyone to see, as positive feedback of clients is precious and worth sharing with site visitors.
If a company can SEO, it can take care of your blog. A good web design always takes search engine ranking factors into account and is convenient to users, so they would not increase the bounce rate of your blog and push it deeper into the unknown depths of the Internet.
As always, thank you for visiting and have a great day!